Fayetteville Mobile Marketing
Mobile marketing is often a term that can contain a broad range of ideas. It will mean different things to every Fayetteville company, therefore it may be applied to more than one concept. Most experts agree that mobile marketing encompasses marketing on mobile phone handsets and other portable devices. In this article are some valuable tips, which will disclose how a mobile marketing campaign may benefit your Fayetteville business.
Before beginning any such campaign you have to make sure your landing pages or points of contact with the world are mobile optimized. Google has recently announced their intentions to push mobile even harder than they have already, requiring websites to be mobile friendly or lose rankings. You can check your website for Google compliance here.
Websites not using reflexive designs or other ways to be compliant will suffer in the search engines for organic rankings, but they will also suffer quality score issues if traffic is mostly paid as well.
Promoting your Fayetteville website online with video marketing, QR codes, email campaigns, social sharing, reputation management or what have you, are largely dependent on having a site visitors can read and navigate. That’s why Google is pushing this so hard. They want their users to have the best quality experience.
Marketing is marketing. Is definitely about getting your message in front of consumers in ways that save you and them time and money. It is also a valuable tool that permits others to learn who your Fayetteville company is, learn to know, like and trust you, and do business with you. In the mobile industry, it will be all important because desktops are going the way of the dodo bird. There are more smart phones than there are people, and certainly more than desktop computers.
Obviously, after you have a website that is easily viewed on these devices your next step is to plan and launch a campaign. MSA can help with every step along the way.
Be sure to stay compliant in other areas as well. This type of marketing is permission based. To garner the much sought after attention of those we market to and to stay on this side of the law you do not want to just add random numbers when you are constructing a mobile marketing database. Allowing users to opt into your database will provide the legitimacy you want to be associated with as you continue forward.
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