Design Above The Fold For Mobile Sites
Here are some really good tips on mobile design and development concerning above the fold design. What is meant by that for any website, be it mobile or otherwise, is the part you see when you first land on the page, the part that doesn’t have to be scrolled to. It’s an old newspaper term (which is why it is called “the fold”) meaning the part you see on the top of the paper before you putz with it, unfold it, open it up. It’s the part that is most front and center, most seen.
Many people never scroll down the page. If they don’t see what they came for in bright shining letters with a big red arrow pointing to it, they head on somewhere else. If you will take “above the fold” concepts into your design it will help force you to pay attention to the call to action you want to serve your visitors. Remember, you built the website or mobile site to get customers, keep customers, or the like. Everything you offer, even the free stuff, should be designed with actual business in mind. Why do you want to offer the free what’s-it? So they sign up for your newsletter so you can market to them over and over? Then put that sign up part up top, connect it to the what’s-it they came for and make sure they can find it. This article offers some good tips to help you get started.
“A mobile website in similar to any other website by the fact that it is made up of browser based HTML pages that are linked together and then accessed over Wifi , …thanxmedia.com/blog/tag/mobile-site/”
Mobile site design tip: think about the end user experience. Above the fold just makes sense. Any thoughts?